News Cellar - Making $$ on the Web

Other Advertising Networks Besides Google AdSense

October 16th, 2006 by John Chow

When bloggers think of online advertising, the words Google AdSense immediately pops to mind. Google had done an amazing job capturing the internet advertising market with the AdSense product. However, Google is not the only game in town. As a webmaster, it is your duty to seek out other ways to monetize your site. As we all know, putting all your eggs in one basket isn't the smartest thing to do. Yet I have come across countless blogs with no other means of monetization other than AdSense. Even my own blog was running just Google until a few days ago.

I was discussing this problem with Bradford Liedel of and he came up with an interesting idea – why not make a list of all the online advertising opportunities that are available for blog and site owners? This list will be part of a new webmaster resource site that will feature discussions and ratings on the listed advertising companies. The site will be launching soon. In the mean time, I have decided to give you a preview of the master list. The list is pretty big at 130 companies. I wonder how many will still be around in a year or two?

Personal Growth - Health

Moisturizers Up Skin Cancer in Mice

4 Commonly Used Moisturizing Creams Promote Tumors in UV-Exposed Mice By Daniel J. DeNoon /  WebMD Health News
Reviewed by Louise Chang, MD

Aug. 14, 2008 -- Four commonly used moisturizers promoted skin cancers in mouse studies.

Mice are not men. But the unexpected finding suggests that these -- and perhaps other products -- may not be as safe as they're thought to be.

The moisturizers tested in the study were Dermabase, Dermovan (a wholesale-only product discontinued in 2006), Eucerin Original Moisturizing Cream, and Vanicream.

News Cellar - Startup / Entrepreneurship

Entrepreneurs Find Gold in Gadget Startups

By Priya Ganapati / Wired
March 25, 2009

Fitbit founders Eric Friedman and James Park are betting that hardware, not software, is the way to build a successful startup.
Photo: Jon Snyder /

James Park and his partner Eric Friedman stood out like a couple of sore thumbs.

They were in the middle of a crowd of other entrepreneurs at TechCrunch50, a small conference for startups, held in San Francisco last September.

But unlike most of their peers, the duo weren’t touting a web-based mashup, a new advertising platform or a collection of 3-D avatars for customer service. They sought attention for their hardware company, which was building a fitness gadget called Fitbit that would be part pedometer, part wellness tracker.

"We have three full-time employees and everything else is outsourced," says Park. "But we have a great idea and we have a flexible work force, and we want to build the next big thing in the gadgets business."

News Cellar - Startup / Entrepreneurship

How to Start a Startup

March 2005
(This essay is derived from a talk at the Harvard Computer Society.)

You need three things to create a successful startup: to start with good people, to make something customers actually want, and to spend as little money as possible. Most startups that fail do it because they fail at one of these. A startup that does all three will probably succeed.

And that's kind of exciting, when you think about it, because all three are doable. Hard, but doable. And since a startup that succeeds ordinarily makes its founders rich, that implies getting rich is doable too. Hard, but doable.

If there is one message I'd like to get across about startups, that's it. There is no magically difficult step that requires brilliance to solve.

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