33% of UK Web users prefer video content

33% of UK Web users prefer video content8.25.2007 [more]
Conchango found
that nearly 33% of the UK’s web users preferred video to other online
media content such as text or podcasts and 25% said information
delivered by video was easier to understand. 39% of those surveyed said
they preferred video because it is less time-consuming than reading
text.

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