35.5% of Web users spent 3+ hours a day online

35.5% of Web users spent 3+ hours a day online – 12.22.207 [more ]
35.5% of all web users 18 years and older are spending three or more
hours per day on the Internet, and four out of every ten 18-34 year
olds exceeding three hours daily. Interestingly, among web surfers 18
years and older an average of 15 minutes of every online hour is done
from the workplace. Men are more likely than women (32.8% vs. 28.4%) to
use work as the primary location. The survey also found that higher
income households are more likely to say that work is the primary
location from where they access the Internet. Respondents indicate that
surfing while on the job is often not work related, with 26.2% of
online time at work spent on personal activities. Men spend more online
time at work on personal tasks than women (28.0% vs. 24.2%); and the
youngest age segment, 18-24 years old, spend 34.4% of online time at
work surfing for personal reasons. When asked why they surf the web at
work for personal use, respondents most frequently cited the need to
stay informed during the day (33.8%). Other reasons were boredom
(20.5%), staying in contact with family and friends (18.5%) and
convenience (i.e. faster Web connection than home, more accessible
computer, convenient time to conduct online services), Burst Media says.

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