Entrepreneur launches online grocery service

Entrepreneur launches online grocery service

By
St. Petersberg Times staff

Sunday, May 25, 2008

Entrepreneur launches online grocery service

Florida grocers were unable to turn a profit from online
supermarkets, but Pinellas County has a new online grocery delivery
service that’s giving the tricky business a shot.

Madeira Beach entrepreneur Martin Jordanov has launched the Pinellas and Hillsborough franchise of WeGoShop.com .

His Marto International is part of a national franchise that
offers customers a way to send in an online shopping list for the
retailer of their choice.

The service doesn’t show prices. An order costs $15 a delivery with discounts rising with order size.

So far Jordanov is doing the shopping and delivering orders himself.

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