How Americans use web for community news

How Americans use web for community news

Americans are increasingly using internet tools to keep informed
about what is happening in their communities,
according to a new report from the Pew Internet and American Life
Project.

Among the findings:

• 22% of all adults (representing 28% of internet users) signed up to
  receive alerts about local issues (such as traffic, school events,
  weather warnings or crime alerts) via email or text messaging.

• 20% of all adults (27% of internet users) used digital tools to
  talk to their neighbors and keep informed about community issues.
• Fourteen percent (14%) of internet users – or 11% of all American
  adults –  read a blog dealing with community issues in the twelve
  months preceding the survey
• Nearly one in ten social network users (8%) joined an online group
  focused on community issues in the preceding twelve months—that works
  out to 5% of all internet users and 4% of all American adults.
• Among adults who use Twitter or other status update services, 14%
  use these sites to follow their neighbors—that works out to 3% of all
  internet users and 2% of all American adults.

This entry was posted on Tuesday, June 22nd, 2010 at 4:05 pm and is filed under Biz Models. You can follow any responses to this entry through the RSS 2.0 feed.