More Reasons to Go Local

More Reasons to Go Local

Posted by Kristin Edelhauser / Entrepreneur.com
at 12/20/2007 2:40:00 PM

Local.com, a local search engine, is giving small-business owners another reason to advertise on their site. Today, the company announced they’re extending their reach thanks to a strategic partnership with Citysearch, an online guide. The relationship will allow Local.com to benefit from additional advertiser revenue and content on its site, including more than 1 million editorial and user reviews, business coupons and photos. Citysearch will also increase its advertiser reach on Local.com and its distribution network of more than 400 regional media sites. "This relationship allows our merchants to expand their local advertising reach and connect with more consumers, while delivering a consistent message across the local web," said Rob Angel, Citysearch’s vice president of media and advertising.

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